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The employer brand - A tale of transformation
over 6 years ago byBy Sorcha Coleman, Head of Talent Solutions, Alternatives. I am often asked by companies, how can they attract the best talent? What can they do to ensure that they are getting employees who are the right fit and worth investing in be it for permanent or contract opportunities? My answer to this is always the same – look at your employer brand process. There was a...
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What’s your personal brand story?
over 6 years ago byYou may have heard that we are moving away from the Business to Business (B2B) or Business to Consumer (B2C) approach and moving towards the H2H, Human to Human way of connecting. Now more than ever, we need to find our own authentic voice amongst the noise; to stand out and be relevant and respected in their area of expertise. We achieve this by ...
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Dynamic shifts in data roles – the rise of the ‘data hybrid’
over 6 years ago byADRIAN CLARKE – ANALYTICS TALENT MANAGER DISCUSSES HOW BUSINESS & ANALYTICS SKILLS ARE MERGING TO CREATE HIGH OPPORTUNITY DATA ROLES ACROSS DIGITAL & AI.Everyone has accepted that data skills are in vogue. What’s more is how dynamic that demand is particularly in the Irish jobs market. Organisations have grown up and aren’t just talking about ‘all of that rich data’ but see...
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Why this “no foal, no fee” business model doesn’t work for anyone!
over 6 years ago byThe recruitment business typically operates on a “no foal, no fee” basis. Simply put, it means that the client doesn’t pay until and unless the recruiter finds someone who joins their company. The model sounds like it’s almost free, yet the final fee is always considered expensive. When you look at this model in-depth, it’s simply one that I think doesn’t work for a...
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A new era of data analytics. The challenges Irish businesses face
over 6 years ago by“The impact that Data Analytics (DA) is having on the world of marketing and customer engagement is nothing short of seismic. According to research firm Gartner, 48% of companies have invested in Big Data in 2016 so we’re effectively moving from the era of Mad Men to Math Men (and women). Predictive Analytics, Exploratory Data An...
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How to beat interview nerves
over 6 years ago byHow to beat INTERVIEW NERVESSo you have secured an interview for a job you are REALLY excited about but don’t know where to start to make sure you put your best foot forward? Some of these points may seem quite straight forward but I would love to know if you follow each step or if any of this is new to you?RelaxNobody is trying to catch you out. Your future employer will ev...
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Creating Your Future Business Leaders
over 6 years ago byby Lauren Fahy, Head of Marketing Talent, Alternatives I attended a conference this week where a key topic was how business shape and create their future leaders. In an era of unprecedented change, there is a shift from thinking about talent plans in long yearly cycles to what needs to be done today to retain and grow increasing transient talent pools. Several intere...
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Digital agency or client side?
over 6 years ago byIf you’ve ever worked in an agency, you will always relate to the pressures that come with “agency life”. It’s a fast paced and crazy place but what you take away from the experience is never something you will regret… In Recruitment, we spend a lot of time talking to candidates about their preference – digital/ creative agencies, or joining those bigger client side teams...
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What’s all the hype with Customer Experience? Do we really need it?
over 6 years ago byThis is definitely a hot topic at the minute yet the subject area of CX has been around for some time now. So what has changed? We have seen many companies focusing on CX-Customer Experience and embeddingthis into their marketing strategy. Historically, this was often driven from a CEO positioning. For the year 2017, we have indeed seen an increased appetite for hiring...
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The future of a “Community of Creatives”
over 6 years ago byIt seems like there is no end of talk lately on industry consolidation, agencies of the future, and which business model will win out. But the truth is, it’s unlikely one marketing partner can do it all and it’s unlikely that one brand can afford to use the best of agencies for each discipline so the reality is that any fully integrated campaign will likely require interagen...
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What makes a great digital leader?
over 6 years agoWHAT MAKES A GREAT DIGITAL LEADER AND WHY ARE THEY WORTH PAYING FOR? As digital disruption and transformation becomes ever more ingrained in everything we see and do, the question we’re constantly being asked by clients is “what is it that makes a great a digital leader?” In response, here are some common traits which seem to resonate time and time again… A R...
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