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Senior Marketing and Communications Manager

Senior Marketing and Communications Manager

  • Location

    Dublin

  • Sector:

    Marketing

  • Job type:

    Perm

  • Salary:

    70,000 - 80,000

  • Contact:

    Eimear Walsh

  • Salary high:

    80000

  • Salary low:

    70000

  • Job ref:

    6405

  • Published:

    about 1 month ago

  • Expiry date:

    2022-06-18

  • Consultant:

    ConsultantDrop

Alternatives is delighted to be working with one of Ireland and the UKs leading retailer to recruit for a Senior Marketing Communications Manager. With foundations in Ireland, the United Kingdom and more recently the Netherlands, the company is excited to be advertising for this role to add a member to its ever-growing organisation.

With offices based in Swords, this is a permanent hybrid position that would only require you to go into the office on Monday and Wednesday while also offering a competitive salary, excellent company culture, sports and social club, wellness days, virtual health and fitness portal and a canteen with pool table.

 

The ideal candidate will have excellent stakeholder management and people management skills; possesses a strong sense of responsibility, clarity of thinking, a proactive team player with creative flair and first-class written and verbal skills. This fast-paced business requires a candidate with great energy and drive and strong PR experience.

 

This is the ideal time to add a new member to the team as the business is taking on new responsibilities and products across Europe in the B2C, physical and ecommerce market.

 

Responsibilities Include

  • Lead and drive marketing strategy for the business for B2C (Ireland, UK), and B2B (Ireland)
  • Develop campaigns that cover the full mix of communications and marketing tools and drive action from all required to make a campaign a success
  • Work with the digital team to achieve consistent, integrated and measurable marketing activity
  • Manage marketing budgets and ensure appropriate return on investment
  • Oversee marketing performance data analysis, evaluation and refine activity using learnings
  • Manage PR & media agency relationships and ensure briefs, budgets and objectives are adhered to
  • Act as a ‘brand guardian’ ensuring consistency across all internal and external communications
  • Manage all distribution channel activity in the UK and Ireland including POS, promotional activity, communications and identification of new opportunities, while working closely with Product Team
  • Coordinate marketing reports for various business stakeholders
  • Manage qualitative and quantitative research
  • Project manage printed product and communications material including compliance
  • Work with Retail Team on retail marketing activity, communications, point of sale and identification of new opportunities
  • Work with B2B team on marketing, sponsorship, events, editorial and profile building opportunities
  • Continuously work to improve customer experience through ongoing customer feedback, research and internal quality meetings
  • Support Marketing Director on public affairs and/or crisis management

 

Essentials

· PR, Marketing & Media experience

· Proven track record of success

· Ability to work to multiple project and campaign deadlines and adapt to changing situations

· B2B and B2C marketing experience

· Excellent written and verbal communications

· Minimum 2-3 years in senior management role

· Marketing qualification

 

For more information on this role please contact Eimear Walsh on ewalsh@alternative.ie