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Digital Brand Manager

Digital Brand Manager

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  • Contact:

    Leonie Gleeson

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  • Published:

    3 months ago

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  • Consultant:


Alternatives are delighted to be partnering with an leading Irish company on a Digital Brand Manager role. This role is hybrid 1 day in the office and 4 offsite based with offices in both Cork and Dublin.
Key Responsibilities:

  • Drive digital and social media advertising strategy across online channels including social platforms, online display, and digital partnerships

  • Manage the digital advertising journey to ensure consistency across all digital platforms

  • Produce compelling content in order to drive engagement across ad campaigns

  • Manage social media strategies from end to end to increase visibility and engagement

  • Utilize tracking, measurement, and digital attribution techniques, set stretch KPIs for digital and social media campaigns and communicate digital and social media best practices

  • Stay updated on consumer, competitor, and digital landscapes as well as research social media trends

  • Track the performance of online campaigns and initiatives

Key skills:

  • 4+ years’ commercial experience in social media or other relevant digital roles

  • Ability to work across cross functional teams to produce best in class social media strategies delivering on desired objectives.

  • SEO experience and understanding of performance content

  • Experience in tracking, measurement, digital attribution, and setting KPIs to measure campaign success

  • Strong analytical and problem-solving skills, with the ability to analyse campaign results and make data-driven recommendations

  • Creativity creating digital content that aligns with brand objectives

  • Experience working with sponsorship content would be advantageous

  • Up-to-date knowledge of industry best practices and emerging trends in digital marketing and branding.

For more information on this role, contact Leonie Gleeson on
#LI-LG1 #LI-Hybrid