Leonie Gleeson

Product Development Manager

Product Development Manager – 12 Month Contract (FTC) Location: Dublin 2 - Hybrid We are seeking an experienced Product Development Manager to join a forward-thinking Product Development & Innovation team. This role offers the opportunity to work on high-impact projects across the full product lifecycle and will report into the Head of Product Development & Innovation. This is a 12-month fixed term contract with the potential to make a real contribution to shaping the future of an established cross-border product range. About the Team The Product Development & Innovation team drives the design, development, and optimisation of investment products across international markets. The team is responsible for: Full product lifecycle management (idea generation, design, development, monitoring, reshaping, and retirement). Defining product concepts, unique selling points, and range analysis. Collaborating with colleagues across Product, Marketing, Portfolio Management, Sales, Operations, and Legal to deliver an innovative, client-centric product suite. The Role As Product Development Manager, you’ll play a key role in developing and enhancing the existing product range to ensure it meets client needs, aligns with distribution priorities, and remains competitive. You will also have the opportunity to contribute to product innovation projects that shape the future of the business. You will work closely with colleagues in Product Implementation and other cross-functional teams to ensure new and existing products are delivered and managed effectively. Key Responsibilities Lead and support initiatives for new product development and enhancement of existing product ranges. Contribute to product innovation, bringing fresh ideas and creativity to the table. Prepare documentation such as product specifications, proposals, and presentations for senior stakeholders. Collaborate with Business Intelligence teams to analyse industry trends and identify new opportunities. Support product line management, including fund launches, reshapes, mergers, and closures. Work on strategic projects that span multiple business areas. Act as a subject matter expert on the product line-up across different client segments. Skills & Experience 5–10 years’ experience in product development, product management, or a similar role. Strong interest in finance, investment products, and asset management. Proven track record of driving product innovation and delivering successful outcomes. Analytical thinker with a creative and flexible approach to problem-solving. Excellent project management skills with the ability to manage multiple deadlines. Strong presentation and communication skills, with the ability to influence and engage stakeholders. Collaborative team player with the confidence to work independently when required. Third-level qualification in a relevant discipline. Curiosity, creativity, and a proactive mindset.

Regional Development Officer

Are you passionate about building community connections and driving meaningful change? As a Regional Development Officer, you'll play a vital role in supporting volunteer-led fundraising efforts. This is an exciting opportunity for someone who thrives in a people-focused role, loves to foster relationships, and is driven to make a real impact. 12 month fixed term contract Why This Role? Collaborate with inspiring local volunteers who make a difference in their communities. Play a hands-on role in planning events, driving new initiatives, and helping Branches grow. Be part of a supportive team where your creativity and drive will be celebrated. Combine autonomy with teamwork as you bring fresh ideas and energy to the role. Your Responsibilities: Build and nurture relationships with local volunteer fundraising Branches. Provide administrative and operational support to Branches, ensuring best practices are followed. Partner with volunteers to coordinate successful fundraising events and campaigns. Recruit, train, and develop volunteers to empower them in achieving their goals. Create and manage engaging social media content to boost awareness and engagement. Own income targets, track fundraising activities, and maintain accurate records using CRM systems. Research and develop innovative fundraising opportunities tailored to Branch needs. What We’re Looking For: Experience: A proven background in sales, project management, or fundraising. Self-Starter: Independent and innovative with a talent for forging lasting community relationships. Organisational Skills: Strong multitasking, time management, and planning capabilities. People Person: Outstanding interpersonal skills with the ability to inspire and motivate volunteers. Results-Driven: A flair for business development and a track record of achieving goals. Communication Pro: A skilled storyteller who can connect with diverse stakeholders. Flexibility: Willingness to travel regionally and occasionally work evenings or weekends. Perks of the Role: The opportunity to work closely with passionate volunteers and make a tangible impact. A role with variety and purpose, no two days are the same! A supportive team that values your ideas and contributions. Requirements: Relevant qualifications and continuous professional development in related fields are a plus. A full clean driving license and the ability to travel across the region. A positive attitude, adaptability, and the desire to bring people together for a greater cause. Ready to join us and drive real change? Bring your skills, enthusiasm, and passion for community impact to this dynamic role!  

Marketing Manager

Our client is a fast-growing boutique technology company on a mission to help engineering teams design, analyse, and innovate faster and smarter. Now, we’re looking for a versatile Marketing Manager to take their brand and growth to the next level. The Opportunity This is a hands-on, strategic role where you’ll shape the marketing vision, create stand-out campaigns, and deliver content that makes a real impact. You’ll work directly with the VP of Business Development & Marketing and collaborate closely with a motivated, global team. What You’ll Do Shape and deliver our marketing strategy across all channels. Lead multi-channel campaigns that drive awareness and generate leads. Create compelling content — case studies, blogs, whitepapers, videos. Grow our digital presence and maximise PR opportunities. Own event management from concept to delivery. Measure performance, optimise campaigns, and replicate successes. Support internal communications to keep our team connected and aligned. What You Bring 5+ years’ B2B marketing experience (software/tech preferred). Excellent communication skills — written, verbal, and presentation. Proven content strategy and creation expertise. Strong digital marketing skills (SEO, social, email automation). Data-driven with a creative, customer-first approach. Highly organised, adaptable, and collaborative. Why Join Us Competitive salary & benefits. Remote-friendly and flexible working style. Flat structure, big impact — your ideas matter. Innovative, collaborative, and supportive culture. Work on projects with global reach.

Digital Marketing Manager

Digital Marketing Manager South Dublin | Hybrid Onsite 2 days onsite | Permanent | Flexi We are seeking an experienced Digital Marketing Manager to lead the organisation’s online content, social media engagement, and digital strategy. This role offers the opportunity to drive brand awareness, build a thriving online community, and shape the organisation’s digital presence across multiple platforms. You will report to the Head of Group Communications and work closely with cross-functional teams to deliver high-impact campaigns, compelling content, and innovative engagement strategies. Key Responsibilities Content & Channel Management Develop and implement a comprehensive content strategy that aligns with brand goals. Create, curate, and manage high-quality, engaging content across all owned digital channels. Ensure tone, style, and messaging consistency across platforms. Collaborate with internal teams to meet organisational content needs and priorities. Social Media Engagement Design and deliver innovative social media campaigns to increase reach and engagement. Monitor, analyse, and report on performance metrics to optimise future strategies. Foster community interaction by responding to comments, messages, and enquiries. Develop crisis management approaches for reputational risks online. Website Management Oversee website updates and redevelopment projects to improve UX and functionality. Manage third-party vendors and tools related to online engagement. Implement SEO best practices to drive traffic and visibility. Ensure brand alignment and accessibility standards are met. Analytics & Reporting Track, analyse, and report on the performance of digital initiatives. Provide insights and recommendations to guide ongoing strategy. About You You are a skilled digital storyteller with a proven track record in delivering results across digital and social platforms. You combine creativity with data-driven decision-making and thrive in a collaborative, fast-paced environment. Essential Skills & Experience 5+ years in digital marketing, social media management, or content creation for a high-profile brand or agency. Proven ability to design and deliver engaging multi-channel campaigns. Strong understanding of SEO, analytics tools, and social media metrics. Experience with website content management systems, paid social campaigns, and multimedia content creation. Excellent written, verbal, and visual communication skills. Degree in Marketing, Communications, Journalism, or a related field.  This is a unique opportunity to take ownership of a high-profile digital presence, lead innovative campaigns, and shape how a national brand connects with its audiences. If you’re passionate about creating impactful content, driving engagement, and leading digital strategy — we’d love to hear from you.  

Global Consumer Insights and Innovation Business Partner

We’re partnering with a global organisation in the consumer goods space that’s hiring an experienced and strategic Global Consumer Insights and Innovation Business Partner to join their international team. In this high-impact role, you'll lead the development and application of consumer and market insights to shape innovation strategies, fuel new product pipelines, and inform go-to-market decisions. You’ll collaborate closely with R&D, marketing, and commercial stakeholders, with your recommendations directly influencing the future product portfolio across multiple global markets. This is a global role with a strong strategic lens – ideal for someone who thrives at the intersection of insight, innovation, and impact. What You’ll Be Doing: Lead Consumer & Market Research: Identify emerging behaviours, trends, and needs to drive innovation and category growth. Translate findings into actionable opportunities. Shape Innovation Strategy: Guide product and concept testing at each stage of the pipeline, setting KPIs and assessing post-launch performance. Collaborate with Global Teams: Work cross-functionally with innovation, R&D, and commercial teams to ensure insights are embedded in decision-making. Engage at Leadership Level: Deliver compelling, data-driven insights and strategic recommendations to senior stakeholders. Leverage Advanced Analytics: Use predictive and behavioural analytics to uncover trends and inform future direction. Act as a Thought Leader: Represent the organisation at external events and build relationships with research agencies and academic institutions to stay ahead of the curve. Scale Best-In-Class Methodologies: Support global adoption of insight-led approaches across teams and regions. What We’re Looking For: A Master’s or MBA in Marketing, Consumer Behaviour, Business, or a related field. Strong experience in consumer insights or market research within FMCG or CPG industries. Proven track record of driving innovation and launching new products based on consumer-led thinking. Advanced knowledge of insight tools and methods (e.g. Nielsen, IRI, conjoint, ethnography, sensory). Exceptional analytical, communication, and storytelling skills – comfortable influencing at a senior level. Experience working across markets and leading cross-functional teams. Core Attributes for Success: Ownership: You drive for results and create a culture of accountability. Collaboration: You build strong relationships and influence across functions and regions. Expertise: You bring deep insight knowledge and apply it with commercial focus. Curiosity: You love to challenge thinking and uncover new opportunities. Interested in learning more? This is a rare opportunity to bring your insight expertise to the heart of global innovation. Apply now or reach out for a confidential chat.

Digital Marketing Specialist

We are seeking a proactive and skilled Digital Marketing Specialist to shape and deliver our digital strategy. This role will focus on growing awareness, engagement, and revenue through digital channels, including content development, social media, advertising, and email campaigns. Fulltime | Flexi | Onsite | Cork Working cross-functionally with teams in communications, fundraising, and services, you’ll play a key role in delivering impactful campaigns, improving content quality and user journeys, and increasing overall digital performance. Key Responsibilities Digital Strategy & Performance Develop and implement digital strategies to support awareness, engagement, and income goals. Define clear KPIs and report on digital channel performance, providing actionable insights. Monitor trends and opportunities in digital and apply them to ongoing improvement. Social Media & Advertising Plan, manage, and optimise paid social campaigns (e.g. Meta, LinkedIn). Test targeting, creative formats, and messaging to improve outcomes. Support the wider social media approach with insight and content best practices. Content & Visuals Work with internal teams to drive content quality across web, social, and email. Collaborate on visual content creation using tools like Canva or Adobe Creative Suite. Ensure all content is engaging, user-focused, and aligned with brand voice. Email Marketing Plan and execute targeted email campaigns using segmentation and automation tools. Monitor engagement and refine strategy based on results. Website & E-commerce Manage content and user experience across the website and online shop. Use analytics to improve conversion rates and support income-generation activities. Implement practical SEO strategies for increased visibility. Reporting & Analysis Use tools like Google Analytics to track performance and inform decision-making. Communicate insights and learnings to help foster a culture of continuous improvement. Person Specification Essential Proven experience in a digital marketing role (agency or in-house). Strong understanding of digital strategy and campaign execution. Hands-on experience with social media ads management and targeting. Proficient in using analytics and reporting tools (e.g. GA4). Experience in website and content management (no coding required). Working knowledge of SEO principles and e-commerce platforms. Excellent written and verbal communication skills. Organised, detail-oriented, and comfortable managing multiple projects. Collaborative mindset and a passion for continuous learning. Desirable Experience with CRM systems and marketing automation. Visual content creation using design tools. Exposure to agency or vendor management. Curiosity about digital innovation and AI tools in marketing. Qualifications Degree in marketing, digital media, communications, or equivalent experience. Certifications in relevant platforms (Google, HubSpot, CIM, etc.) are a plus.

Marketing Executive

Alternatives are delighted to partner with Funtasia Theme Parks on a key marketing hire. Funtasia is a leading family-owned and operated entertainment complex, attracting 400,000 visitors annually. We are committed to creating unforgettable experiences and building lasting memories for our guests. Our success is driven by our passionate team, and we are now seeking a dynamic Marketing Executive to join our team in Funtasia Drogheda. This is an exciting opportunity to shape the brand's story, drive audience engagement, and play a key role in our continued growth. Role Overview As the Marketing Executive, you will be instrumental in developing and executing marketing strategies that enhance the Funtasia experience and drive business growth. You will leverage your marketing expertise to create engaging content, deliver impactful campaigns, and utilise data to optimise performance across all marketing channels. This role requires a blend of strategic thinking and hands-on execution, with a focus on delivering measurable results. Key Responsibilities: Develop and Execute Integrated Marketing Strategies: Lead the development and deployment of comprehensive marketing strategies encompassing content creation, digital marketing, traditional marketing, and event promotion. Drive Digital Marketing Performance: Own the measurement and optimisation of performance marketing campaigns (Search Advertising, Social Media Advertising), affiliate marketing, and email marketing. Optimise Marketing ROI: Regularly review and analyse all advertising campaigns to ensure a positive return on ad spend, leveraging data-driven insights to maximize effectiveness. Analyse and Report on Marketing Performance: Drive data-driven insights to understand and track performance across all campaigns and digital channels, providing regular reports and recommendations. Enhance Website Experience: Administer website content, including updates, landing page creation, and other projects to improve user experience and drive conversions. Lead Email Marketing Initiatives: Plan, develop, and execute automated email marketing campaigns to nurture leads and drive customer engagement. Leverage Digital Analytics: Review analytics for all digital channels, evaluate effectiveness, and act on insights to optimize performance. Contribute to Group Sales Strategy: Contribute significantly to the development and implementation of the annual group sales plan, collaborating with the sales team to achieve targets. Build Hotel Partnerships: Build and manage relationships with key hotel partners to improve hotel package sales opportunities. Manage Media Planning: Oversee media planning and buying across traditional and digital channels, ensuring effective allocation of budget and maximising reach. Support Product Development: Contribute significantly to the process to identify, develop, and promote new products, including new exhibit concepts, events, limited time offerings, and up-sell opportunities. Influence Guest Experience Strategy: Play a key role in the development of the strategic plan for the guest experience, ensuring marketing efforts align with overall customer satisfaction goals. What We Offer: Seasonal schedule with additional holiday time available during the off-season. Performance bonuses. A collaborative and innovative work environment. Opportunities for professional development and career growth. What We Are Looking For: Bachelor's Degree in Marketing, Business, or a related field. 3+ years of progressive marketing experience, with a focus on campaign development and digital marketing. Commercial experience managing WordPress websites or similar. Proficiency in Google Analytics and Google Ads. Proven ability to translate business objectives into effective marketing strategies. Strong verbal and written communication skills, with the ability to create compelling content. Highly organised with excellent project management skills. Ability to work independently and collaboratively as part of a team. Experience in family event attractions, hotels, museums, or sports franchises is an advantage.