Customer Talent
at the heart of business
Customer centric talent
As the No.1 marketing talent business in Ireland, Alternatives have provided thought leadership to the marketing community for 17 years. Now, in this new customer centric and digital era, we have seen the seen the growth of roles that are customer oriented, that lie outside of the marketing department, and that work with many cross functional stakeholders to develop and deliver a truly customer led organisation.
At Alternatives, we call this talent pool simply “Customer Talent”. These roles include those in product development and management, proposition development, customer experience.
| Product & proposition | Customer champions | Strategy & intelligence | Future focus/ Programmes |
|---|---|---|---|
| Product Management | Customer experience | Customer strategist | Innovation |
| Product Development | Digital customer experience | Customer intelligence, Insights & Analytics | Future Trending |
| Proposition development | Segment managers | Data scientist | Project / programme Management |
Portfolio management | Customer champions | CRM/CVM | Change Management |
our clients
Recent customer centric roles we successfully placed
- Customer Experience, Insights & Analytics Manager
- Propositions Manager | Senior Segment Manager
- Customer Project Manager
- Head of Business Transformation | Head of Innovation |
- Head of TV products | Head of Product FS
Contact our Customer Talent Specialists
Ensuring products, customer experience and commercial activity are customer needs driven is critical. Our team can advise you on the best product and customer focused talent to achieve this.
