One of the fastest growing global brands in consumer tech is looking for a highly driven and creative Display Media Specialist to join their marketing team. This exciting role presents an excellent opportunity for someone who is experienced in display advertising with a track record of highly successful campaigns and who wants to showcase their talent at a global level in a high growth environment.

The role will be focused on driving user growth and will involve executing large scale marketing campaigns optimised towards customer lifetime value as part of a multi-channel marketing team. Delivering ads across multiple marketing channels, countries and languages simultaneously.

Responsibilities:

• Ownership of the display strategy and a substantial display budget - building new campaigns with support from the in-house creative design team
• Execute coordinated product marketing, brand marketing and re-marketing campaigns across display and social – helping our current social team maximise results while building out all new display (or video should you choose) campaigns to your own specification.
• Analyze performance, budget pacing and performance trend changes taking immediate action to maximise business impact
• Working closely with the Marketing Automation team to execute tests, launch large scale campaigns and maximize ROI
• Facilitate knowledge sharing and increase the overall awareness of social & display within the business

What you will need:

• Proven display experience and success managing campaigns across Google 
• Highly experienced with multi-channel campaign planning and optimization alongside tracking and attribution methodologies
• Well-versed in performance marketing, conversion, and online customer acquisition
• Extensive experience with analytics tools (e.g. Google Analytics, Data Studio)
• Experienced in budget ownership
• Proven track record in executing display campaigns in high growth areas
• In-depth experience with Google smart bidding strategies and audience insights
• Fluent, well-written English essential. Additional languages such as Arabic, Spanish, French, German or Italian an advantage.

Nice to have:

• Familiarity with A/B and multivariate experiments
• Fluent, well-written English essential. Additional languages such as Arabic, Spanish, French, German or Italian an advantage.

If interested, please contact Joan Fahey, Head of Talent, 086-029-3560 or jfahey@alternatives.ie