A large corporate in Dublin West is seeking a Digital Analyst & Content Specialist to join their team for a 12 month period. The person in this role will be given the opportunity to assist in the planning, execution and optimisation of the brands online marketing strategy. You will have a passion for digital marketing and have a deep understanding of digital marketing activities/tools (display, search, social media, content development, SEO, Google Analytics & Adwords) and how they integrate in to overall marketing strategies to deliver on business KPIs. 

Key responsibilities will include: 

• Supporting the development, implementation and evaluation of the brands digital marketing and social media strategy
• Manage all PPC campaigns including budget, adwords set up, optimisation and reporting
• Lead the development and on-going management of the weekly digital tracker to maximise the online presence
• Track and report SEO performance via monthly report
• Develop a consistent content strategy for all social channels in line with the brands messaging and key business objectives
• Develop strong partnerships with media and creative agencies to support the delivery of effective digital campaigns

What are we looking for:

• Experience across multiple platforms: Facebook, Twitter and other social media platforms
• Understanding of content strategy
• Strong organisational skills with the ability to multitask and work in a dynamic environment
• Knowledge of analytics & reporting
• The ability to multi task, prioritise tasks and switch between duties
• Positive attitude and strong work ethic

If you are interested in finding out more please contact Niamh Reddy on nreddy@alternatives.ie 

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