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CRM Specialist

CRM Specialist

  • Location

    Dublin , Ireland

  • Sector:

    Digital

  • Job type:

    Contract

  • Salary:

    DOE

  • Contact:

    Niamh Reddy

  • Salary high:

    38000

  • Salary low:

    38000

  • Job ref:

    5877

  • Published:

    about 5 years ago

  • Expiry date:

    2019-02-28

One of Ireland's leading automotive companies is providing a great opportunity for a CRM Specialist to join their team on a 6 month contract with an immediate start.  The role will report to the Customer Marketing Manager and will be a key function in rolling out new CRM customer journeys through Salesforce Marketing Cloud. 

Key responsibilities of this role:
  • Map out and implement relevant customer journeys in Salesforce Marketing Cloud to improve customer experience and maximise revenue across the value chain through the lifetime of the customer 
  • Develop agreed customer journeys in Salesforce Marketing Cloud through both web, SMS and email studio 
  • Assist in the design and development of SMS and email marketing templates relevant to the above journeys 
  • Provide suggestions for marketing automation processes and campaign management
  • Track and monitor campaign performance and user behaviour to recommend strategies and campaigns that will drive conversion and engagement 
Skills/Qualifications required: 
  • Minimum of 2 years CRM and/or email marketing experience, including developing and executing email marketing campaigns that support wider business objectives 
  • BS/MS degree in marketing or a related field 
  • Strong marketing skills and knowledge base 
  • Good copyrighting skills 
  • Ability to work collaboratively with a range of different colleagues and stakeholders
  • Strong attention to detail
  • Proactive and strategic driven
Training:
  • Full training in Salesforce Marketing Cloud will be provided as part of this role

Next steps…

For a confidential discussion, please contact Niamh Reddy, Senior Talent Manager

nreddy@alternatives.ie | www.alternatives.ie

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