Connecting

Banner Default Image

Brand Manager

Brand Manager

  • Location

    Clondalkin

  • Sector:

    Marketing

  • Job type:

    Perm

  • Salary:

    50000 - 52000

  • Contact:

    Kyna Timbs

  • Salary high:

    52000

  • Salary low:

    45000

  • Job ref:

    6461

  • Published:

    2 months ago

  • Expiry date:

    2022-11-25

  • Consultant:

    ConsultantDrop

A Brand Manager job opportunity has become available with a manufacturing multinational on a permanent full-time base. This opportunity is a flexi working model with 2-3 days office based in West Dublin. You will successfully deliver engaging customer communications, based on customer behavioural insights & data, that increases brand loyalty and a better customer experience

 

What you will do:

  • The creation and execution of a highly engaging schedule of customer communications/ campaigns across the brands, whilst ensuring compliance at all times.
  • The accurate and timely production of brand literature.
  • The performance and ownership of digital platforms including social media, websites and marketing automation system Pardot
  • Successful brand management of the brands portfolio, and the parent brand in Ireland where appropriate
  • The accurate and timely production of annual price guides (resulting from the streamline outputs from the Products & Systems team)
  • Manage the production and execution of all format of product/system promotional campaigns and brand campaigns
  • Manage the creation and delivery of all brand electronic customer communications to key audiences to ensure effective customer engagement & insights e.g. electronic mails, social media etc
  • Key user and champion of the Marketing Automation Platform (Pardot) in order to maximise the capabilities of the platform to the benefit of the brands
  • Maximise the use of Pardot to support customer profile development, lead generation and more targeted brand, product and service campaigns
  • Manage the creation and delivery of a diversified monthly social media calendar

 

What you need to do the job:

  • Three plus years commercial experience in brand marketing
  • Demonstrable experience in digital marketing and web-based platforms
  • Demonstrable experience in marketing automation desirable
  • Team player internally and externally
  • Good IT and report writing skills / effective communicator
  • Ability to meet strict deadlines.
  • Proven project management experience – customer surveys
  • Marketing Degree with a Digital Marketing qualification would be highly desirable