Strategic Marketing & Customer Insights Manager

Posted 20 November 2018
Salary €75,000 - €80,000
Job type Perm
Discipline Data
Reference5811

Job description

Strategic Marketing and Customer Insights Manager required for well-known organisation.

As a senior member of the marketing team, you will be responsible for:
  • Developing strategies for customer solutions to drive growth across business units in Ireland, Northern Ireland and GB
  • Leading on insights generation
  • Reporting back to relevant teams on insights that inform new product development, product renovation, marketing plans, campaigns, brand strategies and customer communications
  • Setting KPIs for customer experience and continually monitor performance in this area
To be considered for this position you will need:
  • A solid background in strategic planning and marketing, proving you have delivered strong strategic plans based on insights
  • Management of research and insights projects
  • Excellent stakeholder management skills, proving excellent communication skills in reporting insights back to the business with a commercial approach

If you are interested in discussing or applying for this role please contact Kristin Ryan at kryan@alternatives.ie or call 085 845 2000


Alternatives Group
The Art of Talent Solutions,
Passionate about people | Passionate about performance

We provide a diverse range of opportunities- permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.
First to the future, ensuring you are too.