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Display Media Specialist

Display Media Specialist

  • Location

    Dublin, Ireland

  • Sector:

    Digital

  • Job type:

    Permanent

  • Salary:

    35,000-60,000

  • Contact:

    Joan Fahey

  • Salary high:

    60000

  • Salary low:

    35000

  • Job ref:

    6073

  • Published:

    5 months ago

  • Expiry date:

    2020-01-15

  • Consultant:

    #

One of the fastest growing global brands in consumer tech is looking for a highly driven and creative Display Media Specialist to join their marketing team. This exciting role presents an excellent opportunity for someone who is experienced in display advertising with a track record of highly successful campaigns and who wants to showcase their talent at a global level in a high growth environment.

The role will be focused on driving user growth and will involve executing large scale marketing campaigns optimised towards customer lifetime value as part of a multi-channel marketing team. Delivering ads across multiple marketing channels, countries and languages simultaneously.

Responsibilities:

  • Ownership of the display strategy and a substantial display budget - building new campaigns with support from the in-house creative design team
  • Execute coordinated product marketing, brand marketing and re-marketing campaigns across display and social – helping our current social team maximise results while building out all new display (or video should you choose) campaigns to your own specification.
  • Analyze performance, budget pacing and performance trend changes taking immediate action to maximise business impact
  • Working closely with the Marketing Automation team to execute tests, launch large scale campaigns and maximize ROI
  • Facilitate knowledge sharing and increase the overall awareness of social & display within the business

What you will need:

  • Proven display experience and success managing campaigns across Google 
  • Highly experienced with multi-channel campaign planning and optimization alongside tracking and attribution methodologies
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Extensive experience with analytics tools (e.g. Google Analytics, Data Studio)
  • Experienced in budget ownership
  • Proven track record in executing display campaigns in high growth areas
  • In-depth experience with Google smart bidding strategies and audience insights
  • Fluent, well-written English essential. Additional languages such as Arabic, Spanish, French, German or Italian an advantage.

Nice to have:

  • Familiarity with A/B and multivariate experiments
  • Fluent, well-written English essential. Additional languages such as Arabic, Spanish, French, German or Italian an advantage.

If interested, please contact Joan Fahey, Head of Talent, 086-029-3560 or jfahey@alternatives.ie