A scaling MarTech company is looking for a passionate, hands-on product marketing expert to join them on a short term contract to support the team on key projects over the next 4 months.

Responsibilities

• Work with the marketing and product teams to help define and build propositions that connect their core products with offers that make sense to their target customers
• Create visionary and compelling internal and external customer-facing presentations to convey the benefits of all their product features and the challenges they solve for users
• Partner with the Product Management team to distill key functionality and benefits into core product marketing messages.
• Create and develop engaging product demonstrations that are used for their sales team to share across all mediums
• Develop effective sales training materials, making it easy for sales to understand their product offerings and key positioning.
• Market and competitor analysis
• Create marketing materials for RFPs, including value propositions, messaging positioning, sales enablement tools and ensure local execution is consistent with global messaging.

Skills & Experience

• Minimum 7 years of product marketing experience
• Experience of working in a high growth/ fast moving tech industry/vertical
• Proven ability to create product value propositions that drive meaningful engagements
• Experience in martech and understanding of martech ecosystems and tech stacks
• The ability to apply your knowledge of the product and the market to initiate and develop value-add concepts and initiatives
• Confidence and ability to manage competing priorities in a scale up environment
• Self starter with a track record of delivering projects from start to finish
• Excellent communication skills
• Project management & strong organisational skills
• Strong eye for design and developing visually led sales enablement tools

If interested, contact Joan Fahey, Head of The Alternatives Flexible Panel at jfahey@alternatives.ie or +353 01 661 8889