We are currently working on a marketing specialist role looking for a candidate to take the lead on marketing campaigns for a new product offering for our client in the insurance sector. 

Reporting to the Head of Marketing, the objective of this role will be to develop the go-to-market strategy and lead campaign managements for the new range of products.

The Role:

• Develop and implement all marketing campaigns working closely with internal stakeholders to ensure best use of assets.
• Develop market leading propositions for the products, coordinating all aspects of market research with research agencies.
• Define the channel marketing strategy for direct, digital and social, cross selling and attracting new customers
• Work with the digital team to build best customer website journey and online content.

You:

• At least four years’ experience in a similar marketing role ideally in insurance or financial services
• Strong communication and stakeholder management skills
• Strong understanding and passion for digital

If you are interested in discussing or applying for this role please contact Shauna at sdaly@alternatives.ie

Alternatives Group
The Art of Talent Solutions,
Passionate about people | Passionate about performance

We provide a diverse range of opportunities- permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.
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