the Alternatives story...
We were born in February 2000 out of a need for a fresh alternative. An alternative way for businesses to access great marketing people and alternative ways of working for great marketers.
Along the way we accumulated knowledge, insights, networks. We invested in industry, opinions, training, relationships. We learnt from thought leaders, influencers and inspirers
2022 marks a new chapter in Alternatives' journey as we join forces with the Brightwater Group. Alternatives will continue to operate as a standalone brand, with its own bespoke, specialist marketing and digital team.
We continue to reimagine transformational talent solutions to respond to ever-changing business needs and to unlock growth.
And in this drive to the future, we continue to take this talent personally, never losing sight of what’s at our core - our tribe - real people, with real hopes for themselves, their businesses, their communities and their future.
why are we your Alternative?
21 years’ track record in building teams, careers and driving business growth for Ireland Inc. means we will deliver for you
Our world class talent, drawn from a global stage, to transform your business and unlock growth
Our unique range of talent solutions, tailored to your needs, gives you ultimate flexibility
The accumulated insights and expertise of our team and Panel of interim managers, contractors and consultants, will help you shape your future.
We take talent (that’s you) personally - for us, it’s never a numbers game.
meet our team
We built a team that understand your needs because they’ve lived it from the front themselves. They’re industry and talent specialists of standing, who recognise the complex and rapidly evolving world of marketing, strategy, digital, data and customer talent.
A team that will go the extra mile to help you and your business thrive.Meet our team