Our client a leading global drinks brand have a short term vacancy for a Global Brand Manager.

The ideal candidate should have 5 – 7 years prior experience in a senior or global brand manager role. Joining a team of 6 for this renowned brand the successful candidate will lead on the following activities

Key Responsibilities:

• Innovation Strategy: Develop and execute the global innovation strategy in alignment with the brand's values and goals.

• Product Development: Lead the development of new initiatives and products

• Consumer Retention and Growth: Strategically plan to retain existing consumers within the  brand while attracting new consumers to drive long-term business growth.

• Stakeholder Engagement: Build and maintain strong relationships with internal stakeholders, including the Global Marketing Team, Local Marketing, Sales Teams, Creative Agencies, and New Product Development teams.

• Marketing Materials: Develop marketing materials to support new innovations for the brand.

• Execution Excellence: Ensure the successful execution of new innovations and marketing campaigns to maintain the brand's reputation.

• Omnichannel Campaigns: Plan and implement omnichannel marketing campaigns, including measurement and evaluation, to reach consumers effectively.

• Local Market Integration: Collaborate with local market teams to integrate innovations into their plans and provide them with the necessary information and materials.

Qualities of the Ideal Candidate:

• Creativity: Possess innate creativity to develop unusual and peculiar innovations that align with the brand's unique identity.

• Agility: Be adaptable and open to experimentation, with the ability to pivot and adjust strategies when needed.

• Long-Term Vision: Capable of thinking and delivering long-term brand strategies while balancing day-to-day execution.

• Team Player: Thrive in a dynamic team environment, collaborating with passionate individuals and contributing unique perspectives to discussions.

• Cultural Awareness: Stay culturally attuned and contribute to discussions and strategies that resonate with the target audience.

• Effective Communication: Communicate effectively with cross-functional teams, both internal and external, to drive brand success.

• Passion for Innovation: Demonstrate a hunger for world-class innovation and a commitment to driving brand growth.

This role would be an ideal fit to a candidate who is immediately available on the market, a senior brand professional who is either looking for a short term opportunity or the chance to gain experience with a leading global consumer brand.

The role is likely to run from September 2023 – December 2023 but may turn into something longer term / permanent for the successful candidate.

The role will be based onsite 2 days per week in Dublin city centre, flexible or remote working for the remaining days. 

For more information please contact Eimear in Alternatives or click apply below.