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CM - Marketing Campaign Data Analyst

CM - Marketing Campaign Data Analyst

  • Location

    Ireland

  • Sector:

  • Job type:

    Permanent

  • Contact:

    Lauren Fahy

  • Salary high:

    999999

  • Salary low:

    35000

  • Job ref:

    3945

  • Published:

    almost 5 years ago

  • Expiry date:

    2017-09-26

  • Consultant:

    #

Marketing Campaign Data Analyst  
The Marketing Campaign Data Analyst will implement and report on campaigns to drive segmented acquisition and retention programmes. This will happen through a blend of measurable and relevant campaigns across multiple channels.

  • Responsibilities
    Manage campaign selection tool to develop business cases, extract leads and report on performance of campaigns against KPIs.
  • Develop master campaign table, deliver roadmap and manage contact rules to agreed parameters.
  • Deliver weekly and monthly reports and dashboards to the business.
  • Collaborate with external partners and internal cross-functional teams (including Sales, Retention, Customer Service, Digital and Sales Operations) to drive campaign performance improvements.

  • Requirements:

    A minimum of 3 years in an analyst role preferably with campaign exposure.
  •  IT Degree Qualification
  •  Expert knowledge of Excel, SPSS, PowerPoint, Brio applications
  • Excellent knowledge of relational databases including SQL queries
  •  Ability to work with multiple priorities and in a fast paced environment
  •  Strong attention to detail
  •  Excellent communication and interpersonal skills.
  •