about 1 year ago
- Developing world class marketing communications where you will champion creativity and a consumer-first mindset in developing integrated marketing communications from TV advertising through to digital and PR.
- Identify and build strategic partnerships with third-party organisations across various sectors to increase brand engagement and on-target messaging.
- Commercial acumen with the management of a large budget.
- Lead and inspire the marketing team bringing collaboration and driving a high-performance culture.
- Senior stakeholder and relationship management both internally and externally working with some of Ireland’s leading agencies.
- Set clear goals and KPIs that are aligned with the organisations corporate objectives and establish robust, measurable processes to review performance against these objectives and appropriate international benchmarks.
- A minimum of 10 years’ consumer marketing experience
- Clear achievements in the delivery of insights-led, integrated consumer campaigns that demonstrate world-class creativity and innovation.
- Experience will include research, insight development, marketing strategy, integrated marketing communications and measurement / evaluation
- Directly involved in the development of a large scale consumer communications campaign that included both traditional and digital media.
- You MUST have extensive TV advertising experience for large consumer brands.
- Excellent commercial acumen managing large-scale budgets.
- Significant cross-functional experience at a senior stakeholder level where you have exceptional relationship management skills and an extensive background in agency management.
- Clear leadership skills and experience of managing a team where you have demonstrated the ability to help nurture great talent to reach their full potential and support underperformers to help them turnaround performance.
Contact Sorcha Coleman email@example.com or Lauren Fahy firstname.lastname@example.org or call +353 01 661 8889.
Alternatives Group - We provide a diverse range of opportunities- permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.
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