Are you an experienced B2B marketing manager looking for a new opportunity within a leading tech company? Our client is seeking a talented  marketing manager to join their growing EMEA office, supporting their marketing objectives across key European markets on a 12 month contract. You will work on multiple projects and support primarily their Account Managers with cross sell and upsell programs, event management and lead generation programs to drive business within their current client base.

Core responsibilities include: 

• Responsible for the execution of quarterly marketing plans, creative and concept development, campaign analysis and reporting
• Manage day-to-day campaign activities including working with cross-functional and virtual teams to drive execution against objectives and deadlines
• Developing campaign ideas and demand generation content/deliverables for designated projects and acts as a lead to execute product-specific campaigns
• Take the lead as point person for internal and external communication and lead the development of creative materials, new projects/initiatives, and/or campaigns

What we are looking for: 

• A minimum of 5-7 years relevant experience in B2B marketing (preferably a tech company but open to candidates experienced within telecoms / insurance fields also)
• Passion for gaining insights into customer needs and translating those needs into effective marketing programs
• Experience with sales and marketing automation systems such as Salesforce.com, Marketo, Silverpop etc
• Self-motivated, innovative, multi-tasker, creative and analytical
• Strong time management, resource management and project management skills
• Excellent oral and written communication skills with strong attention to detail
• Strong team player with a positive attitude, experience of working with sales reps and sales leadership to agree campaign plans, jointly execute and measure success
• Experienced at working with Product Marketing & Training colleagues to develop talk tracks for sales reps, support campaign execution with campaign briefing documents and key takeaways to support sales execution

Next steps…

For a confidential discussion, please contact Niamh Reddy, Senior Talent Manager, nreddy@alternatives.ie | www.alternatives.ie

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