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CRM Specialist
Job description
One of Ireland's leading automotive companies is providing a great opportunity for a CRM Specialist to join their team on a 6 month contract with an immediate start. The role will report to the Customer Marketing Manager and will be a key function in rolling out new CRM customer journeys through Salesforce Marketing Cloud.
Key responsibilities of this role:
Next steps…
For a confidential discussion, please contact Niamh Reddy, Senior Talent Manager
nreddy@alternatives.ie | www.alternatives.ie
We provide a diverse range of opportunities- permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.
Key responsibilities of this role:
- Map out and implement relevant customer journeys in Salesforce Marketing Cloud to improve customer experience and maximise revenue across the value chain through the lifetime of the customer
- Develop agreed customer journeys in Salesforce Marketing Cloud through both web, SMS and email studio
- Assist in the design and development of SMS and email marketing templates relevant to the above journeys
- Provide suggestions for marketing automation processes and campaign management
- Track and monitor campaign performance and user behaviour to recommend strategies and campaigns that will drive conversion and engagement
- Minimum of 2 years CRM and/or email marketing experience, including developing and executing email marketing campaigns that support wider business objectives
- BS/MS degree in marketing or a related field
- Strong marketing skills and knowledge base
- Good copyrighting skills
- Ability to work collaboratively with a range of different colleagues and stakeholders
- Strong attention to detail
- Proactive and strategic driven
- Full training in Salesforce Marketing Cloud will be provided as part of this role
Next steps…
For a confidential discussion, please contact Niamh Reddy, Senior Talent Manager
nreddy@alternatives.ie | www.alternatives.ie
We provide a diverse range of opportunities- permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.