Brand Activation Manager - FMCG
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Sector:
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Contact:
Leanne Bradley
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Salary high:
999999
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Salary low:
30000
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Job ref:
4714
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Published:
about 8 years ago
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Expiry date:
2017-09-26
My Dublin North side based client is seeking a Brand Activation Executive with a Marketing Degree and a minimum of two years trade marketing/foodservice/FMCG marketing experience. You will be responsible for developing foodservice channel-specific activation solutions in line with current customer and brand strategies.
Key accountabilities of this role:
- Marketing Initiatives
- Branding
- Plan Execution
- Brand Compliance
- Market and Brand Performance Analysis
- Promotions and Signage
- Trade Event Planning & Organisation
- Budget
KPI’s for the role
- Brand & Unbranded Sales Growth
- Number of branded, rebranded, & refreshed outlets in foodservice
- Initiative/Promotion Effectiveness
- Brand Compliance level
- Budget Control
- Key Relationship Management
- Feedback from Manager, Arena Teams, & Global Marketing Team
CORE SKILLS:
- Ability to be effective and influence within the team
- Manages Project Execution & Follow Up
- Drives for Successful Performance
- Achieves Greater Results
- Builds Collaborative Working Relationships
- Team player
PERSONAL CHARACTERISTICS:
- Customer-focused, creative problem solver
- Ability to "make things happen"
- Ability to work well in a fast-paced, team environment
- Excellent communication skills to inspire, influence and motivate others
- Energetic and Enthusiastic
- Team Player
- Desire and Passion to create a winning indigenous brand
Alternatives, the art of talent solutions, passionate about people passionate about performance
If this sounds like a role you may be interested in, please contact Jamie Davis on jdavis@alternatives.ie or call 01- 6618889