Connecting

W1siziisimnvbxbpbgvkx3rozw1lx2fzc2v0cy9hbhrlcm5hdgl2zxmvanbnl2jhbm5lci1kzwzhdwx0lmpwzyjdxq

Paid Acquisition Specialist

Paid Acquisition Specialist

  • Location

    Dublin, Ireland

  • Sector:

    Digital

  • Job type:

    Permanent

  • Salary:

    40000

  • Contact:

    Oran Carolan

  • Salary high:

    40000

  • Salary low:

    40000

  • Job ref:

    5463

  • Published:

    10 months ago

  • Expiry date:

    2018-02-19

 

Paid Acquisition Specialist

This is a fantastic opportunity to join a leading global B2B Software provider as a Paid Acquisition Specialist.

Key Responsibilities:

  • Develop and manage Paid Media channels through campaigns and ongoing marketing to achieve revenue targets & Lead Generation
  • Driving an innovative, iterative learning paid acquisition marketing plan across multiple channels.
  • Plan, design, and build paid search, social, display and video ad campaigns across multiple platforms
  • Analyse PPC, Facebook & Display campaign performance (Google Analytics) to maximize customer acquisition and user engagement
  • Deliver regular reports to gauge effectiveness of online search, display advertising campaigns on the site/engine, placement/keyword, and creative levels
  • Optimization of a growing advertising budget to achieve optimal CPA’s with the aim of delivering strong lead generation to the sales team

 Key Skills:

  • 3+ years Digital and online marketing experience, with an emphasis on display, paid social, and other digital advertising platforms
  • Ability to analyse data and trends
  • Global experience essential with a proven track record of lead generation in a similar role
  • Expertise with Paid Social, Display and SEM bid management platforms
  • Expertise of Google AdWords
  • Experience with Google Analytics and Google Tag Manager
  • Keyword research and experience managing campaign budgets

For a confidential discussion, please contact Oran Carolan, Talent Manager on 086 4058039 or ocarolan@alternatives.ie

Alternatives Group

The Art of Talent Solutions, Passionate about people | Passionate about performance