Marketing Manager

Marketing Manager

  • Location

    Dublin City Center, Ireland

  • Sector:


  • Job type:


  • Salary:


  • Contact:

    Shauna Daly

  • Salary high:


  • Salary low:


  • Job ref:


  • Published:

    about 3 years ago

  • Expiry date:


We are looking for an experienced brand marketing manager to join the team at one of Ireland’s leading innovative brand building agencies. The key element of this role is to take ownership over the assigned portfolio of iconic beer and cider brands and develop and execute world class brand plans!

This role would suit a candidate with previous brand experience in the alcohol sector.

The Role:
  • Develop and implement clear and visionary brand strategy to drive sales and market share with the team.
  • Effectively manage agencies in the production and implementation of ATL and BTL communications.
  • Manage the brand team in achieving maximum opportunities distribution, performance and visibility of the portfolio.
  • Working closely with the category team to deliver greater shelf space
  • Identify further brand development opportunities in the marketing, paying close attention to competitor activity and performance.
  • Management of brand budget and delivery of all marketing activity within agreed budget
  • Influence sales team with insights and USPs
  • Oversee management and tracking of all aspects of the brands performance and produce insightful quarterly and annual reviews to clients.
  • Management of Trade Marketing Manager
We are looking for:
  • A passion for building brands
  • 8 years brand experience particularly in the Alcohol sector.
  • Experienced in managing ATL campaigns with significant budgets.
  • Demonstrated results achieved through ‘going the extra mile’
  • Highly organised and keen to work in an entrepreneurial environment
  • Excellent communications and presentation skills
  • Ability to foster close working relationships
  • Full Irish Drivers Licence
If you meet the above requirements please apply!

Alternatives Group
The Art of Talent Solutions,
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