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Marketing Campaign Manager

Marketing Campaign Manager

  • Location

    Dublin, Ireland

  • Sector:

    Marketing

  • Job type:

    Interim

  • Salary:

    45,000-50,000

  • Contact:

    Joan Fahey

  • Salary high:

    50000

  • Salary low:

    45000

  • Job ref:

    5637

  • Published:

    about 1 month ago

  • Expiry date:

    2018-06-12

  • Consultant:

    #

A leading Irish Educational Institution is looking for a Campaign Manager on a 4 month contract to plan and execute their upcoming marketing campaigns.

Key responsibilities include:
  • Devise integrated marketing campaigns with the aim of acquiring and retaining customers
  • Manage the implementation, tracking and measurement of marketing campaigns - email, print and online channels
  • Write, edit and proofread copy for promotional materials
  • Support the brand repositioning campaign and launch
  • Brief and oversee the work of internal and external agencies
  • Maintain regular measurement of ROI campaigns and deliver regular reports of results, including web analysis and evaluation of KPIs
  • Collect and use data to inform new campaigns and the evaluation of existing campaigns
Skills required:
  • Proven track record (5 years +) in a marketing role
  • B2B marketing publishing experience a requirement with an interesting portfolio of B2B marketing collateral
  • Excellent content and copywriting skills along with visual design and graphics skills for content creation
  • Knowledge of creating and optimising content for online – blogs, banners, free content guides
  • Experienced in the development and delivery of content strategies
  • Good knowledge of principles of SEO and Social media strategy and execution
  • Strong project management skills and ability to work to deadlines
  • Marketing, Professional services, or academic experience an advantage
Contact Joan Fahey, Head of Alternatives Panel at jfahey@alternatives.ie or +353 01 690 9718

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