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Innovation & Portfolio Manager

Innovation & Portfolio Manager

  • Location

    Ireland

  • Sector:

    Marketing

  • Job type:

    Permanent

  • Salary:

    DOE

  • Contact:

    Lauren Fahy

  • Salary high:

    90000

  • Salary low:

    70000

  • Job ref:

    6223

  • Published:

    8 months ago

  • Expiry date:

    2021-06-22

  • Consultant:

    #


Innovation & Portfolio Manager – Consumer Goods

This is an exceptional opportunity for an innovation / insights manager to join an international organisation as part of their Irish team. This is a new role in the business which will be responsible for defining the portfolio architecture, shaping and delivering the innovation strategy and 3-5year funnel: from the where to play to the how to win to recruit new consumers and drive profitable growth in partnership with R&D and Marketing teams.

This role has a key role to play in the on-going transformation of the brand aiming to put the consumer at the centre. Critical to this role will be working with various stakeholders and cross-functional teams to successfully land the innovation strategy and portfolio. 

Key responsibilities will include:

· Own the product portfolio architecture – define where to play and how to win to recruit new consumers & drive profitable growth in partnership with R&D and Marketing teams

· Own the product portfolio funnel: Define, test and drive the development of new concepts from product brief to validated claim and consumer benefits working closely with R&D, Marketing and Sales

o Deep understanding of consumer insights and barriers to renovate existing product portfolio &/or identify new growth spaces

o Lead R&D brief & concept validation

o Coordinate with commercial teams the business plan of each new project

o Support validation claims & develop the white paper to substantiate new products

o Post-launch analysis

· Co-Lead with R&D the Innovation Quarterly Reviews

· Work closely with Legal, R&D, Insights and BI (Business Intelligence) to keep “up to date” with the professional claims and consumer benefits to support our “Best” positioning at global and local level

· Identify and socialize competitive product insights and support the teams in finding the relevant tactics/ argumentation to claim our leadership

· Manage the complex portfolio with the different senior group stakeholders, identifying commercial needs and ensuring approval for priority projects

Contact Lauren Fahy on lfahy@alternatives.ie or 01 582 4483 for a confidential discussion.

Alternatives Group - We provide a diverse range of opportunities- permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.