Our client, a large, customer-focused organisation is seeking an experienced Digital Strategy Manager to lead the development and performance of its digital channels, including a high-traffic website and social media platforms.

This is a key role within a broader Marketing and Communications function, responsible for shaping how customers and stakeholders engage across digital touchpoints.

The Role
Reporting to the Head of Marketing & Digital, this role will take ownership of digital strategy, channel performance and continuous improvement across web and social.
You will lead a small, high-performing team and play a central role in delivering engaging, accessible and insight-led digital experiences.

Key Responsibilities

• Develop and deliver the organisation’s digital strategy across website and social media

• Own the roadmap for digital channels, identifying opportunities to improve engagement and user experience

• Lead and develop a team of digital specialists

• Oversee website performance, content and publishing workflows

• Manage social media channels, including planning, publishing and community management

• Ensure consistent, high-quality content across all digital touchpoints

• Use data and insights to drive performance improvements

• Collaborate with internal stakeholders to support wider communications and campaign activity

• Monitor digital trends and introduce new tools and approaches where appropriate

About You

• 7+ years’ experience in digital marketing, digital communications or digital strategy roles

• Strong experience managing websites and social media channels at scale

• Experience leading or mentoring a small team

• Strong understanding of content strategy, user experience and digital performance

• Confident working with stakeholders across a business

• Experience using CMS platforms and analytics tools

• A proactive, solutions-focused approach with a strong sense of ownership

Why Apply?
This is an excellent opportunity to take on a senior digital role with real ownership and visibility, working across a broad range of digital activity and influencing how an organisation connects with its audience.

For more click apply below or contact Eimear Walsh in Alternatives