Back to jobs
Brand Marketing Lead
Job description
Brand Marketing Lead, 6 month FTC, Dublin
Are you a creative and commercially minded Brand Marketing professional who thrives on building strong brand identities and delivering impactful campaigns? Do you enjoy combining strategic thinking with hands-on content creation to drive engagement and elevate brand presence?
Our client, a well-established membership organisation, is seeking an experienced Brand Marketing Lead to join their team in Dublin. This is a fantastic opportunity to take ownership of brand strategy, lead integrated campaigns, and shape how the organisation connects with its audience across multiple channels.
As Brand Marketing Lead, you will play a key role in driving brand consistency, analysing data insights, and delivering campaigns that engage members and support key organisational initiatives. This role offers a strong mix of brand ownership, campaign delivery, and cross-functional collaboration.
Core duties of the Brand Marketing Lead will include:
Skills and experience you will need for the Brand & Communications Lead role:
What’s on offer:
*Please note – this role is based in Dublin City
Why Apply Through Alternatives?
Are you a creative and commercially minded Brand Marketing professional who thrives on building strong brand identities and delivering impactful campaigns? Do you enjoy combining strategic thinking with hands-on content creation to drive engagement and elevate brand presence?
Our client, a well-established membership organisation, is seeking an experienced Brand Marketing Lead to join their team in Dublin. This is a fantastic opportunity to take ownership of brand strategy, lead integrated campaigns, and shape how the organisation connects with its audience across multiple channels.
As Brand Marketing Lead, you will play a key role in driving brand consistency, analysing data insights, and delivering campaigns that engage members and support key organisational initiatives. This role offers a strong mix of brand ownership, campaign delivery, and cross-functional collaboration.
Core duties of the Brand Marketing Lead will include:
- Acting as the custodian of the organisation’s brand, ensuring a clear and consistent identity across all channels and communications
- Developing and refining messaging frameworks to support key programmes, initiatives, and audience segments
- Planning and delivering integrated, multi-channel marketing campaigns that drive awareness and engagement
- Coordinating campaign activity end-to-end, managing timelines, stakeholders, and deliverables to ensure successful execution
- Creating and overseeing high-quality content across digital and offline channels, including social media, email, web, and print
- Bringing brand stories to life through engaging storytelling that highlights impact, community, and key initiatives
- Using data and performance insights to evaluate campaign effectiveness and continuously optimise activity
- Gathering audience insights and behavioural trends to inform content, campaigns, and overall communication strategy
- Supporting the delivery of events by ensuring a strong and consistent brand presence and aligned communications
- Collaborating closely with internal teams and external partners to deliver cohesive and effective marketing activity
- Managing priorities, workflows, and resources across multiple projects to ensure delivery against deadlines
Skills and experience you will need for the Brand & Communications Lead role:
- 5+ years’ experience in brand, marketing, or communications roles
- Proven experience delivering integrated campaigns across multiple channels
- Strong content creation and copywriting skills, with the ability to adapt messaging for different audiences
- Excellent project management and stakeholder management capabilities
- Strong understanding of digital marketing and content performance
- Data-driven mindset with experience analysing performance and optimising campaigns
- Experience within a membership, education, or regulated environment
- Understanding of professional development or training-based organisations
What’s on offer:
- Competitive salary: circa €55K (DOE)
Hybrid working model - Central Dublin City location
- Opportunity to take ownership of brand and campaign strategy within a respected organisation
- Collaborative and supportive team environment
- Strong scope to make a visible impact
*Please note – this role is based in Dublin City
Why Apply Through Alternatives?
- We’ll help manage your job hunt, strengthen your interview skills and tidy up your CV
- We’ll provide you with an overview of the jobs market within your industry and help you tailor your job search
- Gain access to exclusive roles that are not advertised elsewhere
