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B2B Marketing Manager

B2B Marketing Manager

  • Location

    Dublin , Ireland

  • Sector:

    Marketing

  • Job type:

    Contract

  • Salary:

    65,000

  • Contact:

    Niamh Reddy

  • Salary high:

    65000

  • Salary low:

    65000

  • Job ref:

    5998

  • Published:

    about 1 month ago

  • Expiry date:

    2019-07-02

Are you an experienced B2B marketing manager looking for a new opportunity within a leading tech company? Our client is seeking a talented marketing manager to join their growing EMEA office, supporting their marketing objectives across key European markets on a 12 month contract. The successful candidate will be someone who can contribute to the detailed execution of marketing programs that generate awareness, leads and help accelerate customer adoption. 

Core responsibilities include: 
  • Responsible for the execution of quarterly marketing plans, creative and concept development, campaign analysis and reporting, customer and partner relationship management
  • Manage day-to-day campaign activities including working with cross-functional and virtual teams to drive execution against objectives and deadlines, adjusting activities as required in consultation with sales leadership. 
  • Develops campaign ideas and demand generation content/deliverables for designated projects and acts as a lead to execute product-specific campaigns
  • Take the lead as point person for internal and external communication
  • Lead the development of creative materials, new projects/initiatives, and/or campaigns.
What we are looking for: 
  • A minimum of 5-7 years relevant experience in B2B marketing within a technology company and or the telecoms/insurance industry
  • Proven track record of planning and executing innovative, results-driven online campaigns, including content syndication, webinars and email
  • Passion for gaining insights into customer needs and translating those needs into effective marketing programs.
  • Experience with sales and marketing automation systems such as Salesforce.com, Marketo, Silverpop etc
  • Self-motivated, innovative, multi-tasker, creative and analytical
  • Excellent oral and written communication skills with strong attention to detail
  • Strong team player with a positive attitude, experience of working with sales reps and sales leadership to agree campaign plans, jointly execute and measure success
  • Experienced at working with Product Marketing & Training colleagues to develop talk tracks for sales reps, support campaign execution with campaign briefing documents and key takeaways to support sales execution 
Next steps…

For a confidential discussion, please contact Niamh Reddy, Senior Talent Manager, nreddy@alternatives.ie | www.alternatives.ie

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