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Digital Marketing Manager

Digital Marketing Manager

  • Location

    Dublin, Ireland

  • Sector:

    Marketing

  • Job type:

    Interim

  • Salary:

    60,000

  • Contact:

    Joan Fahey

  • Job ref:

    5620

  • Published:

    20 days ago

  • Expiry date:

    2019-05-04

  • Consultant:

    #

A leading Irish Media Publisher is looking for an experienced Digital Marketing Manager to join their team on a 12-month FTC. Key responsibility for this role is to drive subscriptions and customer engagement for a new digital product offering.

Key Responsibilities

  • Grow subscription base across their portfolio of digital products
  • Direct marketing to drive engagement and subscription growth in accordance with KPIs.
  • Building relationships with customers to reduce churn, increase engagement and use existing customer base to market their product offerings.
  • Planning and management of marketing strategy for key digital offering.
  • Regular engagement and liaising with users; fostering deeper long-term engagement.
  • Promoting special offers to members; and additional rewards for recruiting new subscribers.
  • Analysis of user data to help improve the product offering
  • Working with web designers to optimize online customer experience and engagement.

Required Skills

  • Minimum 5 years in a similar role
  • Relevant qualification (multi-media communications/ business/ digital marketing )
  • Energetic, enthusiastic and self-motivated professional
  • Excellent organisation and administration skills
  • Excellent communication skills
  • Competent and active user of social media
Contact Joan Fahey, Head of Alternatives Panel at jfahey@alternatives.ie or +353 01 690 9718

Alternatives provide a diverse range of opportunities - permanent, contract and consulting - for the best marketing | digital | data | customer centric talent.

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