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My career has been spent providing marketing, consulting and people related services across all industry sectors, so in Alternatives, all these skills combine to spearhead our specialist talent solutions offering. My experience spans both the UK and Irish markets, over 15 of which have been in leadership roles.
In addition to the operational management of Alternatives, my natural business curiosity and keen interest in organisation design has drawn me to personally spearhead the Consulting Services division of the Alternatives business. I am passionate about helping businesses future proof their organisational design; deliver on great marketing strategy; implement real digital transformation and manage change in a way that works for the entire organisation.
Because of the reach into Ireland Inc. that Alternatives affords me, I am privileged to work with the brightest and the best specialists across all our talent solutions. I truly believe that our Tribe is made up of the most innovative, strategic and effective customer focused talent in the Irish market.
Before joining Alternatives in 2014, I spent over 6 years as managing director of FMI Ltd, Irelands’ leading field management and sales services business. Prior to that I formed and led McConnells Fusion for 4 years as managing director. And before returning to Ireland in 2003, I held senior sales and marketing roles in a variety of sectors in the UK, including e-commerce, telecommunications, financial services and marketing services.
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What you say
I've worked with Charley and Alternatives for over a year now. From a consultants perspective they provide a very professional service to both the organisations they work for and the consultants they place, this is invaluable from a consultant’s perspective as your reputation is what your business is based upon. They offer a tremendous network of opportunities and have gone above and beyond to support me in building out my own business. Charley herself is extremely personal, she oozes enthusiasm to drive business forward. I look forward to partnering with Alternatives in the future.
Deirdre Tobin, People & Change Consultant (on assignment with Permanent TSB)
Working with Charley is a brilliant experience. She is always so up and bursting with relevant insights and observations. She has a rare ability to see both the helicopter view and get down and dirty to work out detailed issues. I would recommend Charley to anyone who wants an incisive consultancy intervention in their business. Charley has talents in a wide range of marketing, HR and commercial issues. She is also a pleasure to work with.
John Gilroy, CEO, Nola Clan Ltd (Previously on Alternatives Consulting Panel)
I have had the pleasure of working with Charley over many years across multiple assignments and she is a top class marketing professional, results oriented who continually provides a strong customer focused service delivered with the utmost integrity. She sets high standards for herself and her team and consistently delivers quality results. Her team work, pace and drive inspire her client base to excel in what they achieve. Throughout my experience of engagement with Charley, she constantly challenges us all to stretch performance and deliver exceptional results. A nicer person you could not meet.
Gerry Culligan, Commercial Director Iarnrod Eireann.
Charley is both energetic and passionate in all that she tackles, inspiring change, and motivating others. She has strong stakeholder management skills and is a highly talented and skilled Business Leader. I would wholeheartedly recommend Charley.
John Dwane, Head of Customer Operations, Electric Ireland