The talent

Alternatives has created the senior marketing Consultants panel to allow ambitious Irish businesses of all sizes to tap into a powerful resource in Ireland. That resource is made up of talented marketing brainpower, who have chosen not to work in a full-time permanent position. That Marketing Talent is now available to be injected into your business in an efficient, cost effective, powerful way.

The Alternatives Consultants are a cut above the rest. We only put Alternatives name to the best in their field so you can access Marketers with a serious track record in making businesses successful.

  • The Head of Marketing who led the re-launch of Walkers Crisps in Ireland
  • The Head of On-line Marketing who led the redesign of one of the world's most trafficked websites
  • The Relationship Marketing Expert who transformed the marketing approach of a leading Irish business bank
  • The Head of Communications and Brand Director that successfully developed the programme for a huge UK Insurance company that made brand values, personality and promise relevant across 3000 employees and 15 sites
  • The Commercial Director who led a review of the sales function in a leading snack foods business, transforming their business processes and directly replacing 1.5 hours of waiting with 1.5 hours of selling daily
  • The Head of International Marketing and Director of Strategic Planning that developed the platform for a leading Irish Whiskey's current international success
  • The Commercial Director who completed the market entry assessment for a leading FMCG business wanting to develop a new sector they had no previous experience in
  • The Strategic Marketer who unlocked the insights that transformed the product marketing strategies for a leading telecoms company
  • The Managing Director who has helped SMEs transform their sales and marketing strategy, planning and activity
  • The Commercial Director who transformed the market and commercial strategy for one of Ireland's premier product distribution businesses
  • The Marketing & Innovation Director who developed the successful innovation strategy, approach and training for the Savoury and Sweet portfolio's for a market leader in the UK fmcg food UK
  • The Planning Director of a leading Irish Advertising agency that led the brand review, identity development and communications campaign that was integral to the making of a Sports Retailer into Number 1 in its category
 

We could go on...but we won't...Can we help your business?

Should you have any questions or you'd like to explore your marketing need with us, please call Aldagh McDonogh, MD, on 01 406 4727 or email: amcdonogh@alternatives.ie